Doing Your Online Shopping with Holograms

Using internet technology to do your shopping is becoming increasingly popular in Australia, but in the next 20 years we’ll be using hologram technology for our shopping too!

According to a retail futurist in Australia, the use of hologram technology has the potential to change the way we shop online over the next 20 years. Hologram technology will make it possible for people to try on clothing before they purchase it online or see if a certain appliance matches their home decor, for example. This technology will enable people to build items they purchase online right before their eyes using just a mobile device and a 3D printer.

Futurist Morris Miselowski also predicts that homes will be filled with intelligent furniture which will communicate to users when it needs to be upgraded or fixed. You will also be able to program your pantry so that it will alert you when it is empty. Robots can also play a role in helping to care for elderly people and children in the home.

Miselowski is a futurist for the online Australian department store oo.com.au. He believes that cutting edge technology will soon transform the way people shop online, but it will not put an end to brick and mortar retail stores entirely. However, the brick and mortar stores which remain will probably shift away from stocking mass produced clothing and offer fewer items for sale.

This technology will also enable greater control and customisation of products by the shopper, as they will be able to change the colour and patterning of their clothing with the click of a mouse. In many ways, this represents a shift away from the mass merchandising trend of the last half century. Online retail technology will allow shoppers to purchase precisely what they desire rather than a close approximation.

It will also enable shoppers to connect with individual designers who can produce custom clothing and other items based on their specifications. The ability to shop online in this way makes geography less of an issue as products can be sourced from anywhere in the world. When it comes to advanced robotics technology in the home, the next generation of robots may be able to perform tasks like cleaning the house, monitoring sleep patterns and vital health stats, and administering medication to elderly people, children and those who are ill.

It was just 3 years ago that Telstra demonstrated how hologram technology could be applied in the home, and now Mr. Miselowski is highlighting their use in improving the online retail experience by addressing a common complaint of those who shop online for clothing. Hologram technology will allow them to try on clothes virtually without the need to physically do so, and it will also allow users to see electronics and home décor items as they will appear in their home before they make a purchase decision.

Mr. Miselowksi also predicts that in the next 20 years people will be able to use their mobile phones in ways that are not possible today. For example, it will allow them to connect with their belongings so that these intelligent products can communicate with owners when they need to be upgraded or replaced. In some cases, they will automatically upgrade themselves as well. For example, if your favourite rug is getting old and worn it will communicate this to the owners so they can let their family and friends know that a new rug would make the perfect Christmas gift.

Futurist Morris Miselowski is part of the team at Oo.com.au, you can view the store with the link below.

OO.com.au – www.oo.com.au