NEW Proclear 1 Day Disposable Contact Lenses with Improved Comfort
Heart stent technology set to improve contact lens comfort.
VALENTINE'S DAY is the perfect time to launch the latest advance in 1 day disposable contact lens technology, especially when the lens is made of a material so biocompatible, it's also used to coat heart stents.
With 62% of Australian contact lens wearers rating comfort as the most important contact lens attribute*, it is vital that contact lens manufacturers continue developing technology to provide a more comfortable product.
In addressing the issue of comfort, CooperVision has created Proclear 1 Day. Unlike any other contact lens in it's class, Proclear 1 Day is made from a material containing phosphorylcholine (PC), a synthetic copy of the naturally occurring component found in cells throughout the body that allow them to live next to each other. This same PC material is used to improve the biocompatibility of heart stents.
When used in contact lenses, PC technology locks in water to create a shield around the lens on the eye, keeping contact lenses moist and comfortable throughout the day.
Wayne Reuben, Country Manager for CooperVision Australia and New Zealand, said PC technology improves biocompatibility in heart stents because of its natural affinity to water.
"When incorporated into our Proclear 1 Day contact lenses, PC molecules attract and surround themselves with water, keeping the lens moist, supple and comfortable all day," Mr Reuben said.
"New Proclear 1 day contact lenses are the only daily disposable contact lenses on the market to seriously address the issue of contact lens comfort through the introduction of a new natural material, rather than using additives or enhancements to existing daily disposable contact lens materials."
"This naturally wettable material means the lenses are less likely to be coated by protein or lipid deposits, ultimately keeping them moist, clean, fresh and - at the end of the day - far more comfortable," he said.
Currently more than 45% of contact lenses wearers blame dry eyes for discomfort*. Interestingly the lens material used in Proclear 1 Day is the only lens material with clearance from the U.S. Food & Drug Administration (FDA) for the claim that it may improve comfort for wearers who experience mild discomfort or symptoms relating to dryness during lens wear**.
The nature of daily disposable contact lenses also minimises the risk of solution reactions and contact lens case contamination, whilst maximising eye health.
Shop Online for Proclear 1 Day at WebContacts >
Cooper Vision Proclear 1 Day Contact Lenses (90 pack)
Proclear 1 Day are daily disposable contact lenses by CooperVision Hydron. Featuring the Proclear material which is resistant to protein deposit and dehydration, with Proclear 1-Day you get all the convenience of a daily disposable plus an unsurpassed level of comfort that lasts all-day long.
The CooperVision Guarantee:
If you are not completely satisfied with the comfort of your CooperVision lenses, we will refund you 100% of the price within 60 days of purchase.
References:
*CooperVision Consumer Survey Australia 2007
**FDA-cleared labelling indication: "May provide improved comfort for contact lens wearers who experience mild discomfort or symptoms relating to dryness during lens wear".
